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HTTPS: Google Warnings



On Tuesday this week, Google made an announcement it had been warning it would make for nearly two years:

“Nearly two years ago, we announced that Chrome would eventually mark all sites that are not encrypted with HTTPS as “not secure”... Starting today, we’re rolling out these changes to all Chrome users.” (Google: “A Milestone for Chrome Security”)

What does that mean for you?

  • If you have a website (or multiple websites), especially if your website(s), then you need to ensure that your website is already HTTPS compliant (secure). 

    Upside if you are a Solo Build It user (like me), and if you started your SBI site after October 2017, you have nothing to worry or do for HTTPS - Solo Build It has ensured your site is already HTTPS compliant. Ie your site IS secure.

    (Another reason why I like SBI - it takes away my security concerns and more importantly, tech concerns - I just focus on the business).
  • If you have an older Solo Build It site and have used SBI!’s HTTPS tools and instructions, rolled out in the forums in October 2017, your site is already secure -- although you may want to check to make sure you covered all the steps.

  • But if you hadn't made your site HTTPS compliant, then you need to take action immediately

Why?

Google Chrome is now the internet’s top browser, favored by an estimated 59% (and rising) of website usage. So the decisions it makes will affect all websites -- yours included.

As this rolls out -- and it has already started -- any visitor to a site that's not HTTPS will see a red warning triangle, together with the words “Not secure” -- like this…

And then?

What would you do, as a visitor to a site that shows a red warning saying it’s not secure?

You’d click away. You sure as heck wouldn’t buy anything from it. You wouldn’t even want to give your email address for a newsletter.

And slowly, sites that are not HTTPS will die.

I'd you to avoid that happening to your Solo Build It sites at all costs!

There are thousands of SBI! sites that have already converted to HTTPS but there is also thousands that haven’t.

Arrrrrggggghhhhh!

How to make your site https-compliant for solo build it sites

There are a few steps to making your site secure.

The first is to run the HTTPS Resources Check. You'll find the link to it in the SiteBuilder section, in the left column. See the screenshot below.

Once in the tool, click on the Check My Site button. You'll see a message that you'll receive an email when the check is completed. Depending on the number of pages you have, and how many issues there are, you could have that email in 5 minutes, or as long as 30 minutes from the time you click the button.

Have your email? It's time to visit the tool again.

You'll see the same Check My Site button. Just below it and to the left you'll see the date you last checked your site. It looks like this...

Last scan: 2018-07-23

Once you've gotten the email report, you'd get either:

  • nothing to change (yay and easy!)
  • or something to change - this is where there are some security lapses in old links/pages of your Solo Build It site, and I recommend that you follow the changes they recommend you to do.

Once that is done, click on "Enable HTTPS"

It's bring you to a page that will prompt you if you want to start the HTTPS migration, and if you're ready, click "Yes, start the migration" but before that, here are some notes/precautions/preparations that you should read first BEFORE you migrate to HTTPS:

Converting to HTTPS, and
Post-Conversion Tasks

Google Chrome's v62 is upon us, which means it's time to convert your site to HTTPS (or have Chrome warn visitors that forms and other content on your pages is not secure).

Having a secure site is also essential for being compliant with the European Union's GDPR (General Data Protection Regulation). If you're reading this after May 25, 2018, and your site is still not secure, it's essential that you get this done as soon as possible.

Now that the HTTPS conversion tool is available, you probably want to get it done. That's assuming that you've changed everything on your site that needs changing.

Important Note: If you have a Google Custom Search Engine (CSE) on your site, you may need to change the URL to HTTPS if it isn't already. There are multiple versions of the CSE URL, and the system cannot change one of them due to the negative effect it has on Google Maps.

After the conversion, check that yours is still http. If it is, edit the URL. If it's in a Reusable Block or Sitewide Dot, edit the block or dot content and rebuild the page you edited.

If you have more than one site, select one, run the checker and fix any non-secure content it reports. Then move to the second and repeat, until you've checked all of your sites and fixed all the non-secure content.

Before you convert your site to HTTPS, there are some things to be aware of.

In particular, risks to your traffic, and tasks that you'll need to perform as soon as the conversion is complete (which will be an hour or two), along with a few that will take some time.

If you registered your domain name after October 16, 2017, your site already uses HTTPS. You can safely ignore everything in this article. Better yet, stop reading now and publish more content on your site!

Traffic

Your site may experience some traffic drops over a few weeks after you convert, perhaps even for a few months.

The SiteSell Dev team has worked hard to minimize the amount of traffic your site might lose in the short-term, including setting up automatic 301 redirects from the http version of each page to the HTTPS version of the page.

Take your time now to think through all the possible scenarios regarding traffic and income. Then base your conversion "go or no go" on what you determine is the best course of action right now.

If you decide to wait until a particular time, take a moment now to schedule a review in your calendar.

If your site is seasonal, and your big season is in the next 2-3 months, you may want to hold off on converting to HTTPS until that season ends.

On the flip side, if you don't convert, and there are order forms on your pages, those forms will be flagged as not being secure. So some of your visitors may be scared away from ordering from you.

If you send visitors to affiliate sites using banner or product images, and those image URLs use http, Chrome will also report those images as non-secure.

Even if you decide to hold off on converting, fix as many of these affiliate image issues as you can. This will reduce the number of warnings your visitors see when they visit the pages where you promote affiliate products.

When you're ready to proceed, take note of your social share numbers (Facebook page and site likes, Twitter followers, Pinterest saves (pins), etc.). You'll want those to compare with the numbers you see post-conversion.

Also update your Search Engine HQ Keyword Ranking Report, then take a screenshot of the updated numbers, to compare with the post-conversion numbers after 3-4 weeks.

Very Important!

Conversion is a one-way process. If you convert your site, you can't "unconvert" it back to http if you don't like some aspects of it (traffic goes down, social shares are lost, etc.).

So be absolutely certain that you want to convert your site to HTTPS. If you decide to delay converting, you don't need to continue reading.

You should also submit your site sitemap to Google Webmaster after.

That's it!

It's easy to manage, maintain and build your offline and online businesses with Solo Build It, and that's why I use it for all my affiliate businesses and personal websites - check it out and read my review on SBI today.



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